Senior Product Designer for complex SaaS and AI Products.

Experience designing complex products across enterprise software, AI, and agritech. Originally from Bogotá, based in Berlin since 2020. I work in English, Spanish, Portuguese, and conversational German.

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+7 years

Experience

Berlin 🇩🇪

Location

🤙 Available

Freelance

Work Experience

May 2024 - Present

Founding Designer - Senior Product Designer

Selfemployed Freelancer

May 2024 - Present

Founding Designer - Senior Product Designer

Selfemployed Freelancer

Feb 2024 - Present

Workshop Facilitator

Startup Incubator Berlin

Feb 2024 - Present

Workshop Facilitator

Startup Incubator Berlin

Jan 2025 - Present

Founder - CPO & UX Lead (SIBB Incubator)

Blimp

Jan 2025 - Present

Founder - CPO & UX Lead (SIBB Incubator)

Blimp

Jun 2024 - Jan 2025

Co-Founder / Product Designer (SIBB Incubator)

DTSecLabs

Jun 2024 - Jan 2025

Co-Founder / Product Designer (SIBB Incubator)

DTSecLabs

Aug 2022 - Oct 2023

Product Design Manager

MarketLogic Software

Aug 2022 - Oct 2023

Product Design Manager

MarketLogic Software

May 2021 - Aug 2022

Product Designer

MarketLogic Software

May 2021 - Aug 2022

Product Designer

MarketLogic Software

Jun 2019 - May 2021

UI/UX Designer

Selfemployed Freelancer

Jun 2019 - May 2021

UI/UX Designer

Selfemployed Freelancer

Jan 2014 - Apr 2018

Medical & Sales Representative

Various Companies

Jan 2014 - Apr 2018

Medical & Sales Representative

Various Companies

Aug 2016 - Dec 2017

UX Digital & Brand Designer

Selfemployed Freelancer

Aug 2016 - Dec 2017

UX Digital & Brand Designer

Selfemployed Freelancer

May 2009 - Dec 2013

Industrial Designer & Project Specialist

Various Companies

May 2009 - Dec 2013

Industrial Designer & Project Specialist

Various Companies

Services

Product Design & AI Dev

Having a working MVP is make it or break it for startups and scale-ups. I'll help you to design a great looking user interface and a great user experience.

Contact for pricing

Retainer - Design Services

Need continuous design support? I offer priority access, and guaranteed availability, leading to better, more aligned design solutions.

starting at €90/hour

Workshop Facilitation

I can help you make sure your venture solvers real problems, is technically feasible and follows a clear business model.

Contact for pricing

Framer Web Design

I am your partner to help you create a web presence that not only looks spectacular but also functions flawlessly.

Starting at €800

Design System, Smart components

I can help you build and/or improve your design system library in Figma.

Contact for pricing

Brand Design

Create a complete brand design system in which each deliverable adheres to the established brand guidelines.

3 weeks

Testimonials & Stack

Diana has worked with my company as an UX design consultant. Her knowledge and attention to detail has helped us better understand our customers and their experiences on our platform. I feel confident in recommending Diana’s UX design services.
Kevin Martin
Founder of DealConnect
Diana demonstrates a great ability to lead and inspire her team, her people skills allowed her to build and maintain positive relationships with her colleagues, fostering a collaborative and inclusive work environment.In terms of expertise, Diana is undoubtedly a top performer in the industry. Her in-depth knowledge of product design methodologies, trends, and best practices is impressive…
Christian Bobzin
Design Director at Market Logic Software
Diana demonstrates a great ability to lead and inspire her team, her people skills allowed her to build and maintain positive relationships with her colleagues, fostering a collaborative and inclusive work environment.In terms of expertise, Diana is undoubtedly a top performer in the industry. Her in-depth knowledge of product design methodologies, trends, and best practices is impressive…
Christian Bobzin
Design Director at Market Logic Software
Diana provided us with a thorough analysis of the competition from a UX/UI and a product positioning perspective in a reasonably short period. She shared and presented her research to our senior management, who were all pleased and quite impressed by her work. Without a doubt, we would recommend her for any UX/UI analysis, and in addition, I can personally attest that she is also a pleasure to work with…
Luc Bleylevens
Senior director Product Marketing
Since Diana stepped into the role of our manager, she has brought a remarkable sense of structure and organization to our team. Her careful planning and implementation have significantly enhanced our efficiency and productivity. She consistently puts the needs of users at the forefront of her designs, creating solutions that are not only visually appealing but also highly functional. Her attention to detail and her unwavering commitment to user satisfaction make her a true asset to every team…
Kateryna Sotnychenko
Senior Product Designer at Market Logic software
I had the pleasure of working closely with Diana for a remarkable period of 3 years. From the very first day I joined the team, Diana, though new to the company herself, extended unwavering support and mentorship, helping me navigate through my role and grow in my career. Thanks to her invaluable guidance and knowledge sharing, I progressed from a Junior to a Mid-Level Designer, a transformation that I owe to her exceptional leadership….
Agnieszka Chromik
Product Designer at Market Logic software
Diana took challenging conditions, and using creative means, was able to present insights that amazed my UX team. As a start-up we use UX designers and researchers that are looking for experience and eventually equity, and the insights provided gave them what they needed to hit the ground running...
Matthew Martin
Founder of PopCircl