Projects
Curated projects I've made for startup and enterprise companies. Available for hire.
AI-driven campaigns that target the right audience at the right moment
AI/ Marketing Automation
Coming Soon
Founding designer on this AI marketing platform. Built the onboarding, campaign creation, and content approval flows from an early admin console into a shippable v1. The platform scored 72.1 on the System Usability Scale (above the industry average of 68).
VineOps: Autonomous vineyard rover platform
AgriTech + AI
Lead product designer on the v2 redesign of an autonomous rover platform for California vineyards. Translated onboard rover data into operational decisions for vineyard managers and crew. End-to-end UX across iPad and mobile.
Safer pen testing for industrial systems
DeepTech
I co-founded this project and led product design. We were building a platform that lets industrial companies find security gaps in their factory systems without touching live production, by testing against a digital replica instead of the real thing.
Accademia: a platform to foster community development
Ed-Tech
I designed a learning a platform aimed at enhancing the quality of life for seniors. Key aspects of the project included ensuring accessibility and effectively showcasing user progress.
Dianurse: telemedicine for chronic patients
E-Health
I designed the end-to-end user experience of an e-health product for chronic diabetes patients, enabling efficient engagement with healthcare professionals for essential support in disease management.
Leadership & UX Strategy
Deepsights
Design for AI
MarketLogic Software
As a Product Design Manager, I contributed to the UX direction of Deepsights and AI-powered software for insights-driven decision-making, ensuring user-centricity and alignment with the MLS design language.
Improving Workflows and Processes
DesignOps
Market Logic Software
As a Product Design Manager, these were my first steps in a leadership role where I focused on resource optimization and process improvement, ensuring that the design and research team's needs were better represented.
Crafting a Strategical Vision for a New Product
UX Strategy
Cleeng
How I helped the company leverage its selling points and market them to a new target audience, to potentially draft a features list for a new product.
